Say what you will about the Snuggie line of products, but this is a pretty dang good landing page. Thoughts?
Next to doing the right thing, the most important thing is to let people know you are doing the right thing.
Is Social Media Marketing reaching its tipping point?
For the past eight weeks or so, I noticed a HUGE upswing in the amount of social media marketing posts. For example . . . .
More tasty links from the week that was: Don’t Be Crap. Love this Bono quote. Print it, frame it and read it on a regular basis. Burger King Has Dropped Its Wallet. This is just brilliant. Burger King’s latest viral wonder is randomly dropping wallets all over metro areas. Read the post for the full [...]
A few noteworthy posts I’ve stumbled on over the past few weeks . . . . Yes, Words Matter: So when do you use “more than” instead of “over?” Better yet, when does it matter? CommonSense PR has a take on it. Link/Comment Baiting: Ed’s listed his favorite marketing-ish blogs. I’ve hit a few links, [...]
Just because something is easy to measure doesn’t make it the most important thing to measure. Both Ron and Fleet Street PR have interesting rants on the overreaction to views of viral video campaigns, questioning if the views really mean that much. And if they don’t, what does? Here’s my take: Views mean something only [...]
This is a phrase I heard from Tracie McFadden Burns of Levenson Brinker PR that completely and effectively simplified the goal of viral marketing. Get people to say and think, “this is a hoot!” People talk about hoots. They laugh about them. More importantly, they like showing hoots to other people. And that’s the whole [...]
