With the communication landscape getting bombarded with tons of new media like Twitter, Facebook, LinkedIn and the like, we all have a very important choice to make.
Are we going to exploit these new media, or explore them?
Below is part 2 of my email interview with Phil Bernstein. Be sure to check out part 1 of the interview here, and come back for the final piece of this enlightening time with Phil. Also, all apologies on not posting last week: I managed to get a little sidetracked with having a baby last [...]
I am admittedly not a social media savant. Until recently, I thought the most useful feature on Facebook was the birthday notification. However, I just had a euphoric experience that will have me coming back for more time and again. Yesterday, I needed some help. I’m looking for top-notch pallet display/PoP designers specifically for Lowe’s [...]
I’ve just stumbled upon EverythingCU.com, and have come across this excellent list of 27 Credit Union Social Media Don’ts. Don’t worry – every point can be applied beyond Credit Unions. Read it, apply it, and critique yourself. Whatever your first two reactions are after reading it, promise you’ll do something about it. Otherwise, it’s just [...]
Shoeless Joe Jackson and Terrance Mann might’ve known a thing or two about getting people to a new ballpark in the middle of an Iowa cornfield. But they don’t know jack about driving traffic to a new or redesigned website. If you build it, they still probably won’t come. So what do you do? Here [...]
The SmoothSpan Blog has a pretty interesting post here that seems to capture the two typical reactions to the web and all that entails in today’s business: Reaction #1 = Scrutinize and critique according to your way of doing business. Reaction #2 = Analyze it and explore it and wonder how it will affect the [...]
A Comment on Comments
The top marketing blog on the web is Seth Godin’s. He doesn’t accept comments there. Which is ironic, seeing that all the social media fuss is about interacting and conversing and commenting. It doesn’t bother me, seeing that Seth’s is THE blog that inspired me to blog, the blog I rarely skip over while skimming [...]