What is local search marketing you ask?
Have you ever done a Google search and seen that map in the middle of the results? You know what I’m talking about… it looks something like this:
Want to know how to get to the top of that list?
Read on to learn more about Local Search Engine Optimization techniques, and why it’s important to ‘localize’ your business.
First off, let’s quickly discuss what we mean by local search marketing.
Search Engine Optimization articles that clearly explain the basics of SEO. Learn from great teachers such as SEOmoz, SEOBook.com and Darren Rowse of ProBlogger.net
Pastry photography again? Believe it or not, I keep finding marketing lessons from pastry photography.
5 great posts to end 2009 with. Get your New Year’s Resolutions in gear by reading through these 5 inspiring articles.
9 Links for marketers, direct sellers, content marketers, entrepreneurs and PR professionals. Great marketing posts from April 2009.
A varied and entertaining list of reading from the past week: SEO Copywriters: How to make an extra $61,880 this Year: Yuwanda Black’s post on Copyblogger does what too many blog posts fall short of doing: giving you actionable steps that are specific and relevant. Her business website, New Media Words, is surpringly and refreshingly [...]
Often the red-headed stepchild of pay-per-click advertising, AdWord placement in Google’s content network is often frowned upon and shied away from. Not so for skincare distributor Murad. This article from Internet Retailer details how Murad was able to increase sales by 15% via ads on Google’s content network. The campaign’s success had lead Murad to [...]
I just googled ‘news,’ expecting Google News to be the first link on the page. It wasn’t. CNN.com takes the cake. What does that tell ya about Google? Mixed reaction? Post Footer automatically generated by Add Post Footer Plugin for wordpress.
Just because something is easy to measure doesn’t make it the most important thing to measure. Both Ron and Fleet Street PR have interesting rants on the overreaction to views of viral video campaigns, questioning if the views really mean that much. And if they don’t, what does? Here’s my take: Views mean something only [...]
Shoeless Joe Jackson and Terrance Mann might’ve known a thing or two about getting people to a new ballpark in the middle of an Iowa cornfield. But they don’t know jack about driving traffic to a new or redesigned website. If you build it, they still probably won’t come. So what do you do? Here [...]
