The Cocktail Party Rule

On November 14, 2008, in Uncategorized, by Brett Duncan

This one’s got me thinking; thanks Hugh:   “I call this The Cocktail Party Rule- what’s true at cocktail parties is also true in marketing: “If you want to be boring, talk about yourself. If you want to be interesting, talk about something other than yourself.” Boldness can sometimes be the clearest sign of insecurity. [...]

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Smiles and Nods

On September 26, 2007, in Communication, by Brett

Neil tells a story of miscommunication on Brass Rings that got me thinking. Communication is a funny thing. There are times that I have a very clear, succinct idea in my mind, and I express it by rambling and spouting thoughts mid-sentence and all kinds of incoherent nonsense. And I normally get nothing but smiles [...]

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