Faceless People Are Causing a Stir

On July 4, 2008, in viral marketing, by Brett

It appears as though there are faceless people making appearances in England these days (be sure to read this post and see the pictures). The latest spotting has been at Wimbledon, with some Blair-Witch-esque camera work adding an especially spooky element (see below). Ends up it’s a viral marketing campaigned managed by Lotus, the automobile [...]

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Low Design Gains High Communication

On June 13, 2008, in Communication, by Brett

Who said effective design needs to be high design? Watch this video (PR Web in Plain English), and try to tell me its simplicity doesn’t actually communicate better than a slicker version they could’ve done. When you care more about the listener than you do the speaker, communication gets better. p.s. Anybody got any tips [...]

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