If you make a product good enough, even though you live in the depths of the forest the public will make a path to your door, says the philosopher. But if you want the public in sufficient numbers, you would better construct a highway. - William Randolph Hearst My take: Sometimes building a highway can really [...]
Shoeless Joe Jackson and Terrance Mann might’ve known a thing or two about getting people to a new ballpark in the middle of an Iowa cornfield. But they don’t know jack about driving traffic to a new or redesigned website. If you build it, they still probably won’t come. So what do you do? Here [...]



