A few noteworthy posts I’ve stumbled on over the past few weeks . . . . Yes, Words Matter: So when do you use “more than” instead of “over?” Better yet, when does it matter? CommonSense PR has a take on it. Link/Comment Baiting: Ed’s listed his favorite marketing-ish blogs. I’ve hit a few links, [...]
Alternative title = Branding: Not the Instigator of Strategy John clarifies the very conundrum my feeble mind has been wrestling with the past few days: How are branding and strategy different? The answer, in short, is they are almost synonymous. More importantly, why are some people declared as gurus in branding and others as gurus [...]
Just found the Global Package Gallery while thumbing through the December 2007 issue of Packaging World. Appears to be a pretty handy resource, perfect for sparking new ideas for your product by quickly browsing what’s out there. Some of the key resources on the site: Search by industry Major closeups of each package Membership required [...]



