A Tale of Two Emails

On March 12, 2009, in Email Marketing, by Brett Duncan

One I get about every 2-3 weeks, and it’s got good stuff. I almost always read it all the way through, and I feel smart just for having the foresight to have subscribed to it.

Another I get something from almost daily. It’s always promoting an upcoming webinar, or phone call, or blog post, or snake oil. It’s a nuisance, and I can’t wait to trash it the minute I see the Sender.

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