27 Things Companies Should NOT do with Social Media

On July 26, 2008, in Social Media, by Brett

I’ve just stumbled upon EverythingCU.com, and have come across this excellent list of 27 Credit Union Social Media Don’ts. Don’t worry – every point can be applied beyond Credit Unions. Read it, apply it, and critique yourself. Whatever your first two reactions are after reading it, promise you’ll do something about it. Otherwise, it’s just [...]

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26 Reasons to be a Marketing Lover

On July 14, 2008, in Marketing, by Brett

Bill has posted his Luther-esque thesis on the doors of the blogosphere with this post on 26 reasons why I love marketing. My three favorites: The best people I know are marketers I understand the phrase “Having a Purple Cow who Zags in a Blue Ocean” It’s better then being beat with a bag of [...]

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5 Traits that Separate Good Salesmen from Bad

On April 13, 2008, in Marketing, by Brett

Great salespeople aren’t necessarily slick – they’re sincere. Here are five quick traits I’ve noticed in sales pros, and how the good ones treat it way differently than the bad ones.

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Most Profitable, Least Profitable Small Businesses to Start

On April 5, 2008, in Small Business, by Brett

A summary of the Forbes Magazine list of most and least profitable small businesses, with the lists included.

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Top 10 Retail Websites by Conversion (Dec. 2007)

On February 17, 2008, in Marketing, Web Marketing, by Brett

Visiting MarketingCharts.com to find data on one specific area can be as deadly as opening a bag of Ruffles with the intention of just eating one chip: before you know it, it’s an hour later and the whole bag is empty. In my most recent visit to the buffet, I came across their chart for [...]

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