This post supports my earlier post of how caucuses and focus groups are similar. Here’s a look at the final results from Iowa and New Hampshire. With the two major kickoff primaries now behind, here are the assumptions I guess we can make based on the amazing data we were able to reap: Giuliani’s not [...]
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In summary, EVERYTHING. The similarities between a presidential campaign and a marketing campaign are staggeringly abundant, mainly because they are both marketing campaigns at the end of the day. As we’ve entered caucus season for the ’08 election, the first glaring commonality is too easy to see: Caucuses are just focus groups with a more [...]
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