The 2 Eminems

On February 14, 2011, in Uncategorized, by Brett Duncan

When working with clients, I always tell them that they need to be themselves when they are speaking. While we should look up to people and try to emulate some of what they do, trying to copy someone else will make you come off as insincere and your credibility will decrease. Just be yourself and you will do just fine.

This thought came to me twice during the Super Bowl ads – and they both happened to be featuring Eminem.

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Iacocca on Ideas

On February 5, 2009, in Marketing Quotes by Marketing Greats, by Brett Duncan

You can have brilliant ideas, but if you can not get them across, your ideas will not get you anywhere.

– Lee Iacocca

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Hyundai is Embracing the Recession

On January 5, 2009, in Promotions, by Brett Duncan

Hyundai has launched its “Hyundai Assurance Program,” the nation’s first auto return policy.  I really like this.  In these times of bailouts and stimulus packages and tight budgets, Hyundai is embracing the challenges with an idea that really hits home while competitors are wimpering along the sidelines. As the Big 3 make real asses of [...]

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