Here are some of the best things I’ve read the past couple weeks, including a no-brainer way to put together your ebook, pizza box marketing and the beauty of simplicity.
I ran across these four great posts over the past couple weeks, mostly centered around social media and its implementation. Enjoy.
A nice mix of stuff you need to read, from email marketing resources to figuring out where all your tax money went. Enjoy.
Announcing the Connection Agency, by Steve Woodruff: Right off the bat, I gotta give a tip o’ da hat to my pal Steve Woodruff. So, yeah, the fact that he’s starting a company based on his great faith in networks and connections is awesome. But the real thing here is that, probably more than anyone else, I always love reading Steve’s stuff on how the whole point of it all is connecting, and his clarity for what that means. He talks about it a lot on his blog, and his free white paper on Opportunity Networks is really a must-read to get your head straight before you start firing into all the tactical side of online networking. Good luck, Mr. Sticky Figure!
13 Top Email Marketing Resources, by Amy Garland at Blue Sky Factory: Looking for some case studies, stats, ideas on how to do email marketing right? First, be sure you’re reading Blue Sky Factory’s blog. Second, work your way through this list. The data meccas alone toward the end of the list of mind-altering. Email is still extremely important people; it ain’t dead. Start doing it right … this stuff will help.
Designing Your Ideal Week, by Michael Hyatt: One of these days, I’m gonna make it through one of these link-heavy posts without referencing Michael Hyatt. Today ain’t that day. He simply keeps pumping out too much extremely practical stuff that I gotta pass along. In this one, he shows how he schedules his weeks … for everything. It’ s admittedly over-the-top, and certainly not set in stone, but his point makes sense: If you don’t at least try to design a perfect week, then you’ll never have one. I’m gonna be trying this this week myself.
The Truth About Confidence, by Steve Sammartino: Steve is the master of packing maximum punch out of a simple paragraph. He never writes much in a post, but he does milk that puppy for all its worth. I daresay he’s even better at it than Seth Godin. So, I ain’t gonna explain this one. Just read it and see what I’m talking about.
Where Did My Tax Dollars Go?: Hopefully, you’ve recovered from the tax season. Ever wonder where it all goes? This site’ll show you, and I bet you don’t like it
Switching things up a little this week, passing along some great podcasts I’ve listened to this week. I’m a podcast freak. It makes my commute a joy. It makes working out a joy. It’s just a great way to consume all the awesome content out there. So here are three worth your time:
Listen to Jay Ehret’s Magic Marketing: the Dark and the Light. Jay typically offers interviews with some great marketing minds on his podcast. This time around, though, it was just the man and his microphone. And it is good. Jay describes what he calls those “magic moments:” touch point where you can make pure magic happen for your customers.
Listen to Jay and Sterling’s What No One Else Will Tell You About Six-Figure Joint Venture Launches. The guys from Internet Business Mastery recently launched a new product, and they pass along some great behind-the-scenes lessons they learned this time around.
Listen to John Jantsch and Kevin Kelly’s What Does Technology Want From Us? This is a fascinating interview with one of the founder’s of Wired magazine. It goes way beyond just “technology,” and talks about what the implications technology actually has on our life and lifestyle. It’s very heady, and very good stuff.
Seems I came across some great tips specifically for network marketers this week, and since that’s exactly what so many of you are, consider this an extra special collection of the good stuff. Obviously, if you’re not a network marketer, you’ll still probably enjoy most of these links.
Here are some of the coolest things I’ve found online over the past couple weeks. Doing any of it is sure to help you as a smart marketer. However, if you are a dumb marketer, or if you are smart but not a marketer, you should skip this now. Stop reading. This isn’t for you. [...]
If there’s one thing the two weeks of holidays is good for, it’s catching up on your blog reading. Here are a few posts that really made me think:
It’s been a while since I batched up of the great stuff I’ve read lately that you may have missed. Check these lil’ morsels out, and spread the love.
Men Are Idiots …: I’m only vaguely familiar with this story about Cali Lewis from GeekBeat.tv, but I know enough to know this is funny on many levels. Nice grab, Gio.
Alienating the 2%: Hey, what’s a mash-up list without a post from Seth, huh? His premise is that 2% of your crowd is gonna be disappointed with what you’re doing. They just squawk so much that you can’t tell if they represent everyone else, or if they are, truly, just 2%. My experience in direct sales also tells me this 2% is often your top leaders (at least in leadership levels), and therefore you listen even more. Seth says stop.
Content Strategy and the Dying Art of Execution: Forget that this is focused on content marketing. These pitfalls apply to just about any project. Joe’s nailed the pits of quicksand we so easily get stuck in. My favorite (if you can call it that)? Lack of support from the execs. Being able to get executive buy-in truly is a gift and skill. Find people who can do it and put ‘em to work.
8 Simple Facebook Tips: My friend Jen Fong neatly packages some nice Facebook reminders that are so easy to forget. Read ‘em. Do ‘em.
My Favorite WordPress Plugins: One of the things I love most about Michael Hyatt is how he so readily pulls back the curtain and let’s you know what he’s doing behind the scenes. WordPress plugins are a lot like iPhone apps: there are a lot of cool ones out there, but who’s got the time to weed through them all. Michael’s list will help you cut through some of the clutter.
Some great thoughts from this past week. Enjoy. Losing Our Perfect Games (Crave Something More): Being a former collegiate pitcher, you can imagine the various opinions and observations I’ve had over the Galarraga just-missed perfect game saga this past week. With a few days behind us now, I’m actually glad it happened. We’ve seen a [...]
Enjoy these five great posts I’ve read over the past couple weeks. 50 Examples of Hand-Drawn Elements in Web Design: I love the emerging trend of incorporating true drawing into web design. It’s certainly not always appropriate or effective, but it really ups the ante on merging art and use. The 8-Step SEO Strategy: This [...]
