Smiles and Nods

On September 26, 2007, in Communication, by Brett

Neil tells a story of miscommunication on Brass Rings that got me thinking. Communication is a funny thing. There are times that I have a very clear, succinct idea in my mind, and I express it by rambling and spouting thoughts mid-sentence and all kinds of incoherent nonsense. And I normally get nothing but smiles [...]

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Say It

On July 19, 2007, in Branding, Communication, Marketing, Word of Mouth, by Brett

Say “sorry,” that is. Magnosticism points out how Tweeter is handling their most recent bad news. I love it. Sometimes saying, “sorry – we’ve screwed up” is the best marketing action you can take. Good luck to Tweeter. Post Footer automatically generated by Add Post Footer Plugin for wordpress.

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Move the Box

On June 29, 2007, in Business, Communication, Leadership, Management, by Brett

As cliche as it is, business and life constantly celebrate those who “think outside the box.” The ones who dare, who risk, who innovate, who challenge, who take a chance. The ones that buck the status quo. And they should be celebrated. Everything starts with an idea, and those that think outside the box are [...]

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Here’s Feedback on Feedback

On March 14, 2007, in Business, Communication, Customer Service, Life, Marketing, by Brett

We often hear business gurus singing the praises of receiving feedback. How it leads to the best ideas. How it fosters the most profitable customer relations. How it makes for the best office environment. I don’t deny any of that. But . . . What’s not talked about enough is how to receive feedback, and [...]

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Here’s Feedback on Feedback

On March 14, 2007, in Business, Communication, Customer Service, Life, Marketing, by Brett

We often hear business gurus singing the praises of receiving feedback. How it leads to the best ideas. How it fosters the most profitable customer relations. How it makes for the best office environment. I don’t deny any of that. But . . . What’s not talked about enough is how to receive feedback, and [...]

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You Can Run . . . .

On March 8, 2007, in Business, Communication, Copywriting, Customer Service, Marketing, by Brett

Seth Godin has a great post here that speaks to our nature as business people (and humans) to stick our heads in the sand and hope that if we don’t bring it up, they won’t notice it. Your customers will always, ALWAYS appreciate you being upfront. They will never, NEVER like finding out from someone [...]

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