For those of us who read blogs, write blogs, comment on blogs, and blog blogs, it’s easy to take some simple things for granted. Like succinctly answering the question of “what is a blog.”
I found myself in this very situation recently. I’m proud to say I helped a group of extremely smart people at my office launch the company’s first blog, HealthyScience.net. The idea was simple: we have a lot of people here who really, REALLY know their stuff when it comes to glyconutrients and nutrition in general. So let’s share the love and get the great content out there.If you know anything about getting content about nutrition as a network marketing company through all the legal and compliance obstacles, you know this is no easy feat. We’ve certainly got some improvements still to make, but I’m extremely proud of the team’s quick success.
Interestingly, I was shocked at how many people (OK, executives) didn’t really have a handle on what a blog was when I originally brought it up. I mean, the idea of blogs being a new thing is SOOOO 2006. But sure enough, I found myself getting blank stares at the really good stuff in my presentations (tossing out mandatory blog presentation statements like “content is king,” “build authority,” etc. – you know the gist) because just the pronunciation of “blog” was getting too many snickers and rolled eyes.
It hit me that all of this stuff we’re doing in the echo chamber is still not as obvious to a lot of the folks we’re selling the ideas to these days.
The Middle Zone Musings has hosted a most excellent and fun series known as Blogapolooza 2009, where bloggers from all over have been submitting their top lessons learned from 2008. It’s a great way to discover new blogs. I managed to get my post in just under the deadline, and you can read it here [...]
Andy Sernovitz has just machine-gunned out these great nuggets of blogging principles. Read them all; it’s mandatory. On comments On writing style On focus More on comments On workload and editing On blogging tools On design and layout Post Footer automatically generated by Add Post Footer Plugin for wordpress.
Sonia at Copyblogger posted a great reminder for both the current blogger and soon-to-be blogger alike: Why Should Anyone Read Your Blog? Aside from the astonishing stats that there are more than 133 million blogs available today and more than 900k blog posts posted a day, there is the equally astonishing yet simple message that [...]
OK – for those of you bored to death with my marketing pontifications, loyal readers of this blog only because of a dedicated friendship or a love of giving me a hard time via the comments, I got ya something: Introducing VintageBrett.com, my all-new blog that has absolutely nothing to do with marketing, and everything [...]
Here’s an educational rant at Search Engine Land that provides a little food for thought. Are you guilty? To me, this line sums up the real point: “The problem with this, of course, is that any time you do anything just for SEO purposes, you’ll almost always do it wrong.” SEO is powerful, but providing [...]
A most excellent and insightful post at Canuckflack. It never hit me how relevant and related your satisfaction of your paying “day” job is to your blogging habits. No comment as to where I sit in this list. Here’s one I would add: The less busy you are at your paying job, the more likely [...]
I haven’t written a post in almost a week, which is fairly rare for me. The fact is, I haven’t really had anything worth saying, or an urge to say it. I’ve got nothing to bring to the table. And for once, I think it’s better to say nothing than to say anything. I am [...]
On January 19, 2007, I started this simple little blog with not much more than a hankering to blog, as you can see in this inaugural post. Since then, it’s no doubt become a highlight of life, as well as a highly addictive avenue of self-expression. Thanks to all of you who have made it [...]
If you read lots of blogs, then you probably use some kind of aggregate service to receive all of your feeds in one place. And if you’ve done that for some time, you’ve probably noticed that all the posts get backed up like your inbox on vacation, and things can get out of hand pretty [...]
