How to Make an Advertising Kit

On January 2, 2010, in advertising, by Brett Duncan

I like what Michael Hyatt is doing.

Yes, you can take that to the bank as a general statement, but I love how he’s handled his advertising rate kit. Yes, I know, this is somewhat standard for large website, but this kit is loaded with tons of specific info about Michael’s site. The fact that he surveyed his readers and then is so upfront with his site’s demographics and stats make deciding on advertising here pretty simple. You know exactly what you’re going to get.

Hold on to this link; it’s a great standard to both follow for yourself or to know some common rates out there.

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