Here’s this week’s shout-outs to those who bring me many pleasures via Twitter, the blogosphere and the like:

Why I follow Roland Gilbert (@christianjava): Roland throws out a great mix of “here’s what I’m doing” and great church communications ideas. Being a Dallas local, I’m especially interested, and can relate to, much of what he’s talking about (even when he gave almost play-by-play anaylsis of his recent jury duty escapades). Plus, he’s got a great blog that everyone needs to check out, and that I’ve mentioned before.

Why I follow Mack Collier (@MackCollier): Mack is a modern-day marketing idol in every way. His blog, Viral Garden, has long been considered one of the must-reads online. And his contributions to MarketingProfs are always worthy of the couple minutes it takes to read them. But simply observing his Twitter stream is a lesson in how to maximize the medium. He sparks conversations (esp. #blogchat, normally on Sunday nights) and he passes along pertinent info without overdoing it.

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